In markets like India, factory-made goods must cover long distances before they can reach display racks in various retail outlets scattered far and wide. Often, it’s a long and arduous journey involving a tangled network of distributors, warehouses, and logistics providers. Getting goods efficiently without interruptions from the manufacturing site to the point of sale is more an aspiration than a reality for a lot of manufacturers. That’s primarily because they still use spreadsheets in place of r etail distributed management systems, hoping to keep abreast of packing, delivery, storage, and distribution activities. Of course, it might be tempting to use a spreadsheet instead of a distribution management solution since the former is inexpensive and has been around for quite a while. However, spreadsheets come with unavoidable copy-and-paste errors. With all the version control mechanisms in the application, managing inputs and changes from multiple field staff can be downright a...